Recognition Coach helps employees give more meaningful recognitions by offering customized recommendations to strengthen recognitions. It makes it easier to turn a quick thank-you into a thoughtful message that feels authentic and strengthens team culture.
Recognition Coach supports employees by highlighting areas they can strengthen in their recognition message such as tone, clarity, personalization, and impact, before posting.
All users who can create recognitions in your workspace can use Recognition Coach while drafting a recognition.
You can access Recognition Coach while writing a recognition post:
Go to your Assembly Homepage
Click Give Recognition
Start drafting the recognition you want to give to someone
Click the Recognition Coach icon within the composer

Wait for Recognition Coach to generate curated recommendations based on your message
As you draft your recognition message, Recognition Coach can:
Provide gentle prompts to strengthen your message
Help you spot what’s already working well
Suggest areas where your recognition could be more meaningful
This helps employees write recognitions that feel more complete, without changing the way they recognize today.
Recognition Coach provides guidance across the following four categories or parameters:
Tone
Clarity
Impact
Personalization
Each category helps you strengthen part of your recognition message.
What it means:
Tone helps ensure the recognition feels thoughtful, clear, and aligned with a positive and respectful workplace culture.
Examples of tone improvements:
Keeping it warm and appreciative
Making it clear and easy to understand
Using a positive and respectful language
What it means:
Impact helps explain why the recognition matters and what improved in project, team, or business because of the person’s actions or contributions.
Examples of impact:
Team impact: “This helped the team move faster…”
Customer impact: “This improved the customer experience by…”
Business impact: “This saved time / reduced rework / increased confidence…”
What it means:
Clarity helps make recognition more actionable and meaningful by clearly describing what the person did as part of the recognition
Examples of clarity:
Naming the task, decision, or behavior
Highlighting what they did well (and how)
Calling out consistency or effort over time
What it means:
Personalization helps make your recognition feel more genuine by including something specific to the person, their attributes, achievements, and even inside jokes rather than a generic message.
Examples of personalization:
Mentioning a specific project or customer
Calling out a unique strength or attributes the person demonstrated
Recognizing a particular action they took that stood out
Once Recognition Coach generates recommendations:
You can review the guidance by category and understand what’s working well and where there is scope of improvement
You can update your recognition message if you’d like
You remain in full control of the final recognition content that gets posted